Privacy Policy

At Tsubaki, we value your trust. This Privacy Policy explains how we collect, use, share, and protect your information when you visit our site, explore our premium Japanese hair care products, or contact us about our camellia oil formulations and repair masks.

Tsubaki is committed to protecting your privacy in compliance with applicable laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), and state privacy laws in Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and Utah (UCPA).

What Information Tsubaki Collects When You Visit Our Hair Care Site

We collect information in three ways:

Information You Provide Directly:

• Your name and email address when you submit a contact form or subscribe to Tsubaki hair care updates and product news
• Any other information you choose to provide when you contact us about our Premium Repair shampoos, camellia oils, or treatment waters

Information Collected Automatically:

• Device type, browser, and operating system
• IP address and approximate geographic location
• Pages visited on the Tsubaki site, time spent on each page, and referral source
• This information is collected via cookies and analytics tools to help us understand how visitors engage with our hair mask collections and product guides

Information from Third Parties:

• Affiliate tracking data from Amazon Associates when you purchase Tsubaki products through our links
• Analytics data from Google Analytics to measure site performance and user behavior

How Tsubaki Uses Your Information

We use the information we collect to:

• Operate and improve the Tsubaki site and enhance your browsing experience
• Respond to your inquiries about our Shiseido-formulated hair care products
• Send you communications you’ve opted into, including updates about new Tsubaki product launches, hair care tips, and seasonal collections
• Analyze site traffic and user behavior to better understand which Tsubaki products — from Premium Repair masks to camellia oil serums — resonate most with our visitors
• Comply with legal obligations and regulatory requirements
• Maintain security, prevent fraud, and protect the integrity of our site
• Track affiliate referrals when you purchase Tsubaki products on Amazon.com

Cookies and Tracking Technologies Tsubaki Uses

Tsubaki uses cookies and similar tracking technologies to enhance your experience on our site. Here’s what we use:

Essential Cookies: These are required for basic site functionality, such as navigating between our hair mask collections and product pages.

Analytics Cookies: We use Google Analytics to track site usage, including which pages you visit, how long you stay, and where you came from. This data is aggregated and anonymized, helping us understand what Tsubaki content is most valuable to you.

Advertising Cookies: As a participant in the Amazon Associates Program, Tsubaki uses cookies set by Amazon.com to attribute qualifying purchases of our featured hair care products to our affiliate links.

You can manage cookie preferences through your browser settings. Please note that disabling certain cookies may affect site functionality and your ability to access some features on the Tsubaki site.

How Tsubaki Shares Your Information

We may share your information with:

• Service Providers: Third-party vendors who help us operate the Tsubaki site, including web hosting providers and analytics platforms. These providers are contractually required to protect your information and use it only for the services they provide to us.
• Amazon.com: As part of our participation in the Amazon Associates Program, we share information with Amazon to track purchases of Tsubaki products made through our affiliate links.
• Law Enforcement or Government Authorities: When required by law, legal process, or to protect the rights, property, or safety of Tsubaki, our users, or others.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

Tsubaki does not sell your personal information to third parties.

How Tsubaki Protects Your Data

We implement reasonable technical and organizational security measures to protect your information, including SSL encryption for data transmission when you submit contact forms or subscribe to Tsubaki updates.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security. You provide information to Tsubaki at your own risk.

Your Privacy Rights When You Visit Tsubaki

Rights Available to All Users:

• Access the personal information Tsubaki holds about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Opt out of marketing communications from Tsubaki
• Request restriction of processing in certain circumstances

GDPR Rights (EU/EEA Residents):

If you are located in the European Union or European Economic Area, you have additional rights under the General Data Protection Regulation (GDPR):

• Right to access, rectification, and erasure of your personal data
• Right to restrict processing and data portability
• Right to object to processing of your personal information
• Right to withdraw consent at any time (without affecting the lawfulness of processing based on consent before withdrawal)
• Right to lodge a complaint with your local supervisory authority if you believe Tsubaki has violated your privacy rights

CCPA/CPRA Rights (California Residents):

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Know what personal information Tsubaki collects about you and how it is used
• Know whether your personal information is sold or disclosed and to whom
• Opt out of the sale or sharing of your personal information
• Request deletion of your personal information
• Request correction of inaccurate personal information
• Limit the use and disclosure of sensitive personal information
• Non-discrimination for exercising your privacy rights — Tsubaki will not deny you service, charge different prices, or provide a different level of quality if you exercise your CCPA/CPRA rights

State Privacy Law Rights (Virginia, Colorado, Connecticut, Utah):

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and Utah (UCPA) have substantially similar rights, including:

• Rights to access, correction, deletion, and data portability
• Right to opt out of targeted advertising, sale of personal information, and profiling in certain circumstances
• Specific provisions vary by state — please contact us if you have questions about your rights under your state’s privacy law

How to Exercise Your Privacy Rights:

To exercise any of these rights, submit a request by email to the address listed in the Contact section below, or use the contact form on the Tsubaki site. We will respond to your request within 30–45 days, depending on the complexity and volume of requests. We may need to verify your identity before processing certain requests to protect your personal information.

Children’s Privacy and Tsubaki Hair Care Products

The Tsubaki site is not directed to children under the age of 13. We do not knowingly collect personal information from anyone under 13. If you are a parent or guardian and believe your child has provided Tsubaki with personal information, please contact us immediately at the address below and we will promptly delete it in compliance with the Children’s Online Privacy Protection Act (COPPA).

Third-Party Links on the Tsubaki Site

Tsubaki links to Amazon.com where you can purchase our featured hair care products, including Premium Repair masks, camellia oils, and shampoo and conditioner sets. We may also link to other third-party websites for informational purposes.

Tsubaki is not responsible for the privacy practices or content of any third-party site. We encourage you to review the privacy policies of any third-party site you visit. When you click a link to Amazon.com or another external site, you are subject to that site’s privacy policy and terms of service.

International Data Transfers from Tsubaki

Tsubaki operates in the United States. If you access our site from outside the United States, your information may be transferred to, stored, and processed in the US. We take steps to ensure adequate protections are in place for such transfers in compliance with applicable law, including GDPR requirements for cross-border data transfers.

How Long Tsubaki Retains Your Data

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.

Contact form submissions are typically retained for up to 12 months. Analytics data is governed by Google’s data retention policies. If you request deletion of your information, we will delete or anonymize it within a reasonable timeframe, unless we are required to retain it for legal or regulatory purposes.

Email Communications from Tsubaki

If you subscribe to Tsubaki communications, you will receive periodic emails about new product launches, seasonal hair care guides, and updates about our Premium Repair collections and camellia oil treatments.

You may unsubscribe at any time by clicking the unsubscribe link in any email or contacting us directly at the address below. Unsubscribing from marketing emails does not affect transactional emails related to your inquiries or service-related communications.

Do Not Track Signals and Tsubaki

Some browsers transmit “Do Not Track” signals to websites. At this time, Tsubaki does not respond to Do Not Track signals. We continue to collect information as described in this Privacy Policy. You can manage cookies through your browser settings as described above.

Changes to This Privacy Policy

Tsubaki may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or site features. We will indicate the effective date of the latest revision at the top of this page.

Material changes to this policy will be communicated with reasonable notice, such as through a prominent notice on our site or via email if you have subscribed to Tsubaki communications. Continued use of the Tsubaki site after changes are posted constitutes your acceptance of the revised Privacy Policy.

California “Shine the Light” Law

California Civil Code Section 1798.83 permits California residents to request information about personal information shared with third parties for their direct marketing purposes. To make such a request, contact us at the address below.

Consent

By using the Tsubaki site, you consent to the collection and use of your information as described in this Privacy Policy.

Contact Tsubaki About Your Privacy

To exercise your privacy rights, ask questions about this Privacy Policy, or contact us about how we handle your information, reach out to us at: